Project

Case: Trident Axis - identity as the foundation of a brand

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Identity
Trident Axis approached us with the task of creating a visual brand foundation that would meet high standards of accuracy, reliability and professionalism. It was important for the company to have an identity that looks convincing in an international and B2B environment, but at the same time remains discreet and universal.
Services provided
1 .
Marketing research. Analysis of the market, competitors, and visual approaches in the B2B segment to understand how the brand should look to its audience.
2 .
Forming brand positioning. Determining the character, tone, and visual direction that meets business objectives.
3 .
Logo design. Creating a sign that works in digital and offline environments and is easily scalable.
4 .
Building an identity. Selecting colors, fonts, and graphic elements and forming a unified visual system.
5 .
Creating a brand guide. Fixing the rules for using identity for consistent brand communication.
6 .
Preparation for digital launch. Adaptation of identity for the website, presentations and marketing materials.
What they say about us
Client review
5.0
23.02.2025
Brand and corporate website development
We turned to nashe.agency to create the full branding of the company. We received a new logo, corporate style, brand book, as well as the development of a corporate website with an adaptive design. In parallel, an advertising campaign was launched on Google and Facebook. Thanks to the integrated approach, the company looks modern and recognizable.
Alexei
Director
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